DME Studios

The Target

Digital Shuffle created an innovative self-promotion campaign (on behalf of our production company DME Studios) to showcase our capabilities for video personalization and relevant, targeted communications. The challenge: getting past the gatekeeper to reach top executives and business owners. Our solution included hand delivering confidential packages, personalized for each recipient with a unique web address. Upon arriving at their PURL (personalized url), visitors viewed a personalized video that included audio and visual variables for their name and additional visual variables displaying their photo, location and job title.

  • View the full press release here to learn more about this innovative campaign.
  • View a sample PURL, personalized for Ben Dyon.
  • Experience The Target for yourself, at

Services Rendered

  • Identity
  • Video Production
  • Post Production
  • Video Personalization
  • Web Design and Development
  • Creative Design
  • Data Driven Communications


  • Gold District ADDY