Using the ultimate tradeshow attraction, the US Open Experience, Digital Shuffle worked closely with the Xerox event team to give attendees to the simple@work gala in New York City an event to remember. At the event, attendees were coached through different tennis scenarios all leading up to their historic win and victory celebration. These shots were then interlaced with pre-recorded video clips of an opponent. Once the event was complete, videos were rendered and deployed via email which pushed individuals to their personalized URL to watch their video.
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